Thursday, April 5, 2007

Questions you need to answer before you jump into a MVNO

MVNO Marketing Strategies for

Phase One Phase one objective: To acquire critical mass of subscribers

How to acquire critical mass of subscribers?
What is the critical mass for the MVNO? (Based on cash flow positive or income positive)
How long will it take to reach the subscriber number of critical mass?
What are the strategies to shorten the expected time to reach the critical number?
Which are the target market segments for the New Co?
Multinational and major enterprises
Small and medium enterprises
Government
Households
Individuals
By occupation
By age group

This is partial list contact me for deatiled Business Planning and Fianacila planing as well as technology planning for a MVNO.

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